Hybride Konferenz
mit Social-VR-Experience
im Metaverse

#ImmersiveX

Immersive Branding®:
Wie Marken zum Erlebnis werden

Die IMMERSIVE X ist eine hybride Konferenz, die Entscheidungstragende in den Bereichen Marketing, Medien und Kommunikation zu einer interaktiven Entdeckungsreise einlädt. Im Rahmen der Veranstaltung gewinnen Sie Erkenntnisse darüber, wie neue digitale Technologien die Kulturtechnik des Geschichtenerzählens verändern und wie Sie innovative Formen des Storytellings in herausfordernden Zeiten zielführend für Ihre Marke einsetzen.

Die Konferenz mit Social-VR-Experience

Mit einem Ticket für die IMMERSIVE X buchen Sie eine Reise in die Virtuelle Realität: Teile der Konferenz finden in einer eigens dafür gebauten VR-Welt statt. Nehmen Sie Platz im Auditorium, netzwerken Sie mit anderen Teilnehmenden am Lagerfeuer und tanzen Sie bei der After-Show-Party im Clubkeller – ohne Ihr Büro oder Homeoffice physisch zu verlassen. Ein VR-Headset auf Leihbasis ist im Ticketpreis inkludiert. 

Hybrides Plattformkonzept

Neben Sessions in der Virtuellen Realität erleben die Teilnehmenden die IMMERSIVE X mit verschiedenen Sinnen und in verschiedenen Welten. 

2D: Ein interaktiver Livestream mit Chat-Funktion zum Austausch mit anderen Teilnehmenden und mit einem direkten Draht zu den Speakern auf der virtuellen Bühne. 

Social Audio: Auditive Sessions im Live-Podcast-Format, die auch abseits des Bildschirms per Kopfhörer rezipiert werden können.

Haptisch: Vorab postalisch zugestellte Überraschungen, die die virtuelle Experience der Konferenz mit der physischen Welt der Teilnehmenden („Real world“, RW) verknüpfen. 

Das X steht für ...

Kennen Sie unsere monatliche Veranstaltungsreihe im Metaverse?

An jedem zweiten Donnerstag im Monat laden wir zu einer Social-VR-Experience im Metaverse ein: Die X-NIGHT ist eine Veranstaltungsreihe in der Virtuellen Realität, bei der Sie an einer geführten Weltenreise durch die Social-VR-Community AltspaceVR (X-TOURS) teilnehmen, Expertenvorträge zu neuen, digitalen Formen des Storytellings (X-TALKS) erleben und Partys mit Live-DJ-Sets (X-BEATS) besuchen können.

Ein Rückblick zur IMMERSIVE X 2021

Am 4. und 5. November 2021 begaben sich etwa 100 Ticketinhaber:innen der IMMERSIVE X auf eine virtuelle Reise. Dabei kreuzten sie verschiedene Welten und erlebten die hybride Konferenz in der Virtuellen Realität bzw. in Social-VR, in 2D über einen interaktiven Livestream sowie rein auditiv als Podcast-Format. Speaker aus Themengebieten wie Artificial Intelligence, Podcast, Storytelling, Brands, Community, Science, Creativity oder Games widmeten sich der übergeordneten Frage „What’s next?“ – wie verändert sich die Unternehmenskommunikation in herausfordernden und ungewissen Zeiten wie den unseren? In ihren Sessions zeigten Expert:innen auf, welche Entdeckungen abseits des vorgezeichneten Weges bereits gemacht wurden, welche bevorstehen und welche Chancen sich dadurch eröffnen.

Stimmen

Making-of

Play Video

Speaker 2021

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Lance Weiler

Co-Founder and Director Columbia University School of the Arts Digital Storytelling Lab

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Björn Ognibeni

CoFounder ChinaBriefs.io & XRLab@MCM

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Carsten Senz

Vice President Corporate Communications Huawei Deutschland

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Sven Heitsch

Chief Digital Officer Siemens Gamesa

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Antonia Simm

Megaherz GmbH Producerin & Regisseurin

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Johannes Wagner

Leiter Innovation bei der Versicherungskammer Bayern und Vorstand im InsurTech Hub Munich, Innovationszentrum der europäischen Versicherungsindustrie

Bettina Halstrick

Bettina Halstrick

Podcast-Format-Entwicklerin

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Rolf Meßmer

Chief Marketing Officer, RAUM

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Manouchehr Shamsrizi

RetroBrain-Founder

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Colleen Curtis

Head of Community, Miro

John Groves

John Groves

Komponist und Musiker

Vanessa Borkmann

Prof. Dr. Vanessa Borkmann

Head of FutureHotel & Future Museum, Fraunhofer Institut

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Tommy Honton

Writer and Experience Designer

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Jussi Havu

CEO, Glue Collaboration

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Vladimir Alexeev

Digital Experience Specialist, DB Schenker

CMSchollerer Wien

Christina M. Schollerer

Gründerin StoryDesign.Studio und Leiterin Wettbewerb DIGITAL beim Goldenen Spatz

Stephanie-Bagehorn

Stephanie Bagehorn

Brandmanagerin, vm-people GmbH

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Anne Seubert

Gründerin Brands & Places

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Dr. Gerhard Huhn

Mitgründer und Leiter Flow Academy

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Christopher Werth

Director Strategy & Concept, VOK DAMS worldwide

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Oliver Hoffmann

Game Maker

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Thomas Zorbach

Gründer & geschäftsführender Gesellschafter, vm-people GmbH

Klaus Lemm

Klaus Lemm

New Technology Experiencer

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Sean Keogh

Consultant for Digitalisation, headroom

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Daniel Schaefer

Consultant for Remote Work, headroom

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Prof. Thorsten Hennig-Thurau

Academic Director of XRLab@MCM

Nilusha-Aliman

Nilusha Aliman

Research Executive of XRLab@MCM

Daniel-Dyboski-Bryant

Daniel Dyboski-Bryant

Founder Director of Educators in VR

SebastianKuehne

Sebastian Kühne

Chief Design Officer, RAUM

Moderation 2021

Philipp Reinartz

Philipp Reinartz ist Unternehmer, Autor und Moderator. Er ist Mitgründer der Gamification-Agentur Pfeffermind und des größten deutschen Escape-Game-Anbieters. Daneben schreibt er Romane, moderiert und entwickelt Serien- und TV-Formate (Audible, Sky).

Newsletter abonnieren

Jetzt E-Mail-Adresse eintragen und keine Neuigkeiten rund um die IMMERSIVE X und ihrer monatlichen Event-Reihe X-NIGHT verpassen!

Veranstalter

Vielen Dank an unsere Partner 2021

X-HOUR

MAR 8, 2024
11:00 AM – 12:00 PM CST

VR for Social Change

The Africa VR Campus and Center is a grassroots tech organization dedicated to empowering the underprivileged and nurturing talent in remote areas, fostering Metaverse growth across Africa. The organization introduces learners of all ages to emerging technologies, providing VR/XR/AR devices to promote diverse African Metaverse participation. The initiative includes weekly events from an African perspective and a development project aimed at creating an open-source VR OS and apps, ensuring free access for Africans to express themselves.

 

In this session, Paul shares his story and offers insights into Africa’s role in the future of immersive tech and beyond. You will also have the opportunity to meet some of his students and talk about the learner’s perspective.

Format

Panel and Presentation

Platform

Location

REMIO | AREA X

Speaker:

Paul Simon Waiyaki
CEO and Founder at Africa VR Campus and Center

Paul Simon Waiyaki’s journey began with VOFCIN in 2012, addressing challenges for African children. In 2014, he entered real estate to boost African growth. In 2016 he became the first African in VR and pioneered the technology by founding the The Africa VR Campus and Center. In 2019, he hosted mainstream MetaVerse event hosted live from Africa. In 2022, he launched VR & Space programs customized for the African Learner.

X-HOUR

MAR 9, 2024
1:00 PM – 2:00 PM CST

Art and Science in the Metaverse: Unleashing the Power of the VR Experience

This is the story of a team of passionate artists and developers who decided to bring a whole new value to the Metaverse, where visual art and science converge to create a transcendental experience.

The audience will be exposed to stunning artworks created by VR artist ShuShu VR and 3D artist Niko Lang, two of the most talented creators currently developing concepts in social VR platforms.

The Overview Effect Experience is an immersive cinematic simulation of the phenomenon defined by space philosopher Professor Frank White in his work “The Overview Effect: Space Exploration and Human Evolution“.
Here we take the position of humankind as we try to understand the precious value of our planet and how we can help Earth and ourselves survive in a better way.

The project was awarded the Honorable Mentions at the Awareness Film Festival in Los Angeles.

We are delighted to welcome our honorable guests to the Virtual Reality event: Professor Frank White, Tom Nickel and Jeremy Nickel.

Credits:
Design concept: VRium Creative Team
Producer: Nanea Reeves and TRIPP
Sound Design: David Starfire
Narrator: Space philosopher Frank White
Creative Director: Jeremy Nickel
VR Stream Filmmaker: Carlos Austin

Nymphs is an epic theatrical artwork performed by monumental art dolls. A holodramatic theater of love and death, submerged in an amorous yet lethal underwater dream.

The project was awarded Best Virtual Reality Short Film at the Cannes Film Festival and the Discovery Award at the Raindance Immersive Festival.

Format

Experience

Platform

Location

VRChat | Theatrum Anatomicum

Speaker:

ShuShuVR
VR Theatre Artist

ShuShu’s greatest passion is art and the emotional experience it brings to our life. Throughout his career, he has gained professional experience in various fields of the arts. He decided to “immerse” himself in the Metaverse, where all the disciplines he has mastered come together in harmony. His vision is to create a new Akropolis of the Arts in the Metaverse. He has founded a team of artists – the VRium Creative Team. So far, his team has created VR experiences that have won awards at several film festivals.

Niko Lang
IT-Consultant and 3D-Artist

Niko Lang is an IT consultant, 3D artist and a long-time wanderer between different realities. The worlds he creates shape our understanding of the sphere that may one day make the metaverse a reality. 

X-HOUR

MAR 10, 2024
12:00 PM – 1:00 PM CST

Dragon Magic: Freedom Giants

Juliana Loh and Mada de Leeuw cordially invite you to embark on a journey of awe and wonder into the jaws of a dragon within their award-winning VR project, Dragon Magic: Freedom Giants. Meticulously hand-painted and optimized on the EngageXR platform, each facet of the world offers a truly distinctive perspective on VR design possibilities. Like layers of an onion, the story unfolds, celebrating diverse cultures and inspiring you to dream bigger.

Featured on prestigious platforms such as Raindance Immersive, Fivars, and Viff Signals, including the 2023 Passive Immersive Prize at AUSTXR Festival, their creations aim to mesmerize and inspire. Join this session and immerse yourself in our visionary world.

Format

Experience

Platform

Location

Engage

Speaker:

Juliana Loh
Creative Technologist

Juliana is a creative technologist who is passionate about imagining meaningful and playful scenarios. Since 2020, she has been recognized for vision, excellence in creativity and design as a nominee in various global XR Film Festivals and XR Creator Lists. In 2023, she was honored to have been awarded the Passive Immersive Award granted by AUSTXR Festival for her team’s 2023 VR experience entitled: Dragon Magic, Freedom Giants. Her works have also been included in various performances including live painting at the The Chan Centre for the Performing Arts, Science World Vancouver (Creative Technology Gallery) and public art exhibitions. She has been a member of the Siggraph jury since 2022 and is currently experimenting with AI as an agent of positive change as well as embarking on experiential projects such as Spark and Sound 2024 XR choreographed performance.

Mada de Leeuw
Production and Development

Innovative Digital Artist and VR World Creator harnessing the fusion of creativity and cutting-edge technology, Mada is a digital artist specializing in the creation of immersive 3D models for digital experiences and interactive virtual worlds. With over a decade of expertise acquired at Daz3D, she excels in producing top-tier 3D models, a skill that is very valuable in designing and optimizing captivating VR environments and interactive experiences. In addition to artistic talents, she possesses a wealth of experience in project management and art direction within the publishing industry, allowing her to effectively oversee and guide creative endeavors.

X-HOUR

MAR 11, 2024
12:00 PM – 1:00 PM CST

Unlock Our Potential: PlayRoomSX and the VR Somatic Experience

Mystery and magic call to you. Can you follow this song? Drop your mind into your body and become more aware of your dreams and desires.

The Metaverse offers entirely new modes of creative expression and interactivity and as we enter the age of digital relationships – PlayRoomSX is the new erotic playground – where we unlock our potential as multi-dimensional human beings living in a magnificently sensual body.

VenusSX is a VR somatic educator and coach providing pathways to freedom from social and cultural conditioning through educational events, workshops and parties in sensational virtual fantasy worlds.

In the first part of our event, we dive into the enchanted beauty and sensuality of Elysium, a Tantric Meditation Space.

Discover underwater secrets, gigantic glowing flowers in the moonlight, at the Lake of the Goddess, the Home of Peace.

Breathe, fly and play in this magical world of freedom.

During the second part of our event, you witness Elysium pulsating with love as we reveal the empowerment of somatic experiential learning in a facilitated environment.

Do not miss the mind-blowing surprise and our VR dance party experience!

World Design by VRium Creative Team

Custom Avatar by WingZeroCreations

Format

Experience

Platform

Location

VRChat | Elysium

Speaker: