Aktivität

Starseed Studios Presents… The Quantum Experience: An interactive metaverse game show. We aim to revolutionize traditional conference talks by transforming them into an immersive, game-driven experience. Imagine a 3D game environment where the host Fearless Tigress and a Guest engage in a quest that sparks conversations about Life and new media (AR, VR, XR) and it’s impact on society.

We invite you to join our revolution. Together let’s build a community that celebrates your most fearless avatar and embraces your bold, unapologetic ideas!

Starseed Studio is a branding and creative production powerhouse that fearlessly executes experimental formats and campaigns that leave audiences feeling truly WOW’ed. We blend our world-class creative minds, relentless work ethic, and devotion to making badass content with new media like Virtual Reality (VR), Augmented Reality (AR), Mixed Reality (MR), and Gaming.

BRCvr presents BurnerSphere is a new social VR application built for the global Burning Man community to explore, learn about, and practice the guiding principles of Burning Man—radical self-expression, communal effort, decommodification, and self-reliance—in an immersive virtual setting. Following the closure of AltspaceVR, the journey led Athena Demos and Doug Jacobson to recognize the need for a dedicated platform to support and amplify the Burner community’s values and ethos in VR. In this session, they will share their story of finding a new digital “home” and the collaborative effort behind creating BurnerSphere from the ground up, built with burners in mind.

More than a social VR space, BurnerSphere is a living documentary experience, weaving together digital worlds and real-world footage from Black Rock City. Join Athena and Doug as they explore the challenges of bringing Burning Man’s principles into a virtual realm and the opportunities for meaningful, principle-driven engagement in a VR environment. Attendees will gain insight into the development process, the obstacles and solutions in creating such an experience, and tools for fostering sustainable, value-aligned virtual communities for creative collaboration.

Get ready for the ENTERPRISES track! In this interactive warm-up session, Sebastian Kühne and Michael Gairing from RAUM will guide you through the Social VR platform. Learn how to navigate, design your avatar and make the most of the immersive features. This is your chance to get hands-on experience and ensure a seamless start to the ENTERPRISES sessions. Whether you’re a first-time user or a seasoned pro, this session will help you prepare for an engaging and productive IMMERSIVE X journey.

Get ready for the ENTERPRISES track! In this interactive warm-up session, Sebastian Kühne and Michael Gairing from RAUM will guide you through the Social VR platform. Learn how to navigate, design your avatar and make the most of the immersive features. This is your chance to get hands-on experience and ensure a seamless start to the ENTERPRISES sessions. Whether you’re a first-time user or a seasoned pro, this session will help you prepare for an engaging and productive IMMERSIVE X journey.

2024 delivered several inflection points in the journey to consumer mass adoption of immersive technology. This was the end of the beginning. It’s time to assess where we are in the hype cycle as we enter a new era where AI is powering content creation. We’re far along, but still have a way to go before the transformation of the virtual revolution is complete. This talk will explore the role of standards and interoperability in unlocking investment, workforce development, and human creativity as 3D becomes a required skill. Join Ben Erwin, creator of The Polys, board member of Metaverse Standards Forum, and president of Academy of Immersive Arts & Sciences for a deep dive into considerations for building the experiential economy.

Join us for an exciting kickoff session designed especially for newcomers who want to dive right into IMMERSIVE X 2024! Organizer and Programming Lead Thomas Zorbach will give a brief overview of what’s hot over the next three days, highlighting the can’t-miss moments and key experiences ahead.

But what would an overture be without music? We’re delighted to welcome Lauren Michelle, aka Metadiva, who has created the first opera house in the Metaverse, and Carlos J. Ochoa, founder and advisor at ONE Digital Consulting and the visionary behind the Vivaldi 3.0 VR experience. Together with Thomas, they’ll take us on a journey into the future of music in the Metaverse. Don’t miss this rocking start to an unforgettable event!

In the midst of the pandemic’s first winter, Björn Ognibeni invited Thorsten Hennig-Thurau, marketing professor at University of Münster, to attend an X Night social gathering. Half a year later, the eXperimental Reality Lab at Uni Münster’s Marketing Center was up and running. Since then, the XRLab@MCM (xrlab-mcm.space) has conducted extensive scientific experiments of and in the metaverse, published influential articles, ran seminars and lectures in various virtual apps, contributed to various events in virtuality, and built two, not one virtual headquarters. In this session, Sean Keogh from headroom will look back with Thorsten and Björn and some special guests at the XRLab@MCM’s first 3 and ½ years, their greatest metaverse moments as well as their biggest disappointments, and what will have to happen to realize the metaverse’s potential. At the end, attendants are invited for a very special “first look” experience.

What does it mean to be a street artist, a musician, or a museum when your city is bombed, and your country is under attack? Felix Gaedtke and Gayatri Parameswaran present a behind-the-scenes look at their immersive VR experience “You Destroy. We Create”, exploring the impact of war on Ukraine’s cultural heritage. This session dives into their creative process, from research to the technical challenges of bringing real stories to life, blending storytelling, technology, and activism to protect endangered cultural landmarks.

This presentation dives into the UFO Project, which merges virtual reality and neurofeedback to provide neurodivergent individuals with tools for self-determined cognitive training. By translating real-time brain activity into visual and haptic feedback within immersive environments, the project empowers users to build emotional regulation and cognitive skills at their own pace.

A key focus is the use of participatory design, where autistic individuals collaborate as creators in shaping VR environments. Their input ensures that these digital spaces address sensory sensitivities, enhance comfort, and reflect their lived experiences, resulting in tools and experiences that are both practical and deeply inclusive.

Finally, the talk explores neuroinclusive VR world-building, imagining virtual environments as safe, accessible, and engaging spaces tailored for neurodivergent users. By prioritizing sensory balance, user comfort, and emotional well-being, these worlds demonstrate how VR can foster meaningful inclusion and bridge the gap between diverse needs and innovative technology.

Enter the immersive world of AREA X and meet the creative minds of the IMMERSIVE X community! Join us for a Get-together where meaningful connections come to life in a vibrant virtual space designed for collaboration and inspiration by renowned worldbuilders Shu Shu and Niko of the VRium Creative Team. Whether you come to network, share ideas, or spark new collaborations, this is the place to meet pioneers and visionaries. Don’t miss out – let your ideas flow without limits!

Step into CyberiaXR, a digital recreation of the iconic 39 Whitfield Street, London Cyberia internet café opened in 1994, and explore how this cultural institution has been reimagined in the Metaverse. From its role as the world’s first internet café to its rebirth in extended reality (XR), this session delves into the café’s cultural legacy and its persistent digital presence. After the presentation, browser participants and those with VR headsets will be invited to explore the CyberiaXR space in Spatial.io, interacting with its virtual elements and engaging in open discussion about Art and Culture in XR and the potential of extended reality for preserving cultural landmarks.

Join Andy Fidel, a pioneer in immersive tech and social engagement, as she explores how spatial networking is revolutionizing brand engagement.

• What It Is: An overview of spatial networking.
• Why It Matters: The importance for brands today.
• Building Communities: How immersive tech fosters connections.
• Real-World Examples: Practical applications for brands.
• Future Opportunities: What’s next in brand engagement.

Unlock the potential of spatial networking and elevate your brand’s impact.

Creating immersive virtual worlds requires both vision and technical insight. In this session, renowned VR artists ShuShu and Niko Lang will share their expertise on how to “think VR” and bring a new VR experience to life. Starting with an introduction to their creative journey and achievements, the session will delve into the process of conceptualizing VR spaces, exploring the unique qualities of virtual environments and harnessing the potential of immersive experiences and AI.

Following the discussion, attendees will embark on a “Trippy Trip” of several visually stunning VR worlds designed by the VRium Creative Team. From branded event spaces to mystical environments, each world will showcase a different application of VR, highlighting its versatility and emotional impact. Join ShuShu, Niko Lang and moderator Anne Seubert (Brands & Places)) for an interactive exploration that will inspire new perspectives on designing for the metaverse.

XR is brimming with transformative potential, yet many executives remain cautious about its strategic value. In this interactive workshop, we’re bringing more questions than answers, inviting participants to co-create insights on how to reveal XR’s value across industries. Together, we’ll examine real-world cases, share diverse perspectives, and brainstorm ways to foster executive buy-in. Join us for a collaborative exploration aimed at unlocking XR’s potential and shaping actionable strategies to bring it to the forefront of business innovation.

In this eye-opening session, Kathrine Fremming, Arts and Sustainability Lead at Khora Virtual Reality, an award-winning XR studio based in Copenhagen, shares exclusive insights into the role of spatial branding in immersive technologies.

Discover how Extended Reality (XR), 360-degree storytelling and Augmented Reality (AR) transform brand interactions from passive to active. Find out how XR can create deeper emotional connections, boost brand loyalty and reshape the future of digital marketing.

Inloco Gallery offers a unique fusion of streetart and virtual exploration. Instead of traditional walls, the artworks are stored in a shipping container that visitors can interact with. This immersive experience allows you to step into the world of each artist. Both the physical and virtual gallery feature the same container – visitors can open its compartments to reveal the artists’ works. In the virtual space, accessible via VR headset, PC or smartphone, the experience goes a step further. As each compartment opens, the surrounding environment transforms, taking you deeper into the artist’s creative vision.

Join Anastasia Nesterova, Olga Kai and Elsa Kolesnikov on a journey where the streets of Dubai meet the endless possibilities of the Metaverse.

Juliana Loh invites you to embark on a journey of awe and wonder into the jaws of a dragon within her award-winning VR project, Dragon Magic: Freedom Giants. Meticulously hand-painted and optimized on the Engage VR platform, each facet of the world offers a truly distinctive perspective on VR design possibilities. Like layers of an onion, the story unfolds, celebrating diverse cultures and inspiring you to dream bigger.

Featured on prestigious platforms such as Raindance Immersive, Fivars, and Viff Signals, including the 2023 Passive Immersive Prize at AUSTXR Festival, Dragon Magic | Freedom Giants aims to mesmerize and inspire. Join this session and immerse yourself in this visionary world.

Street Art is impermanent. Great work is painted over. Buildings are demolished. Sometimes, with luck or the right karma, street art is recorded and saved in the eternal Street View database. From there it can be mapped to a sphere in Unity and resurrected in virtual worlds.

Join us for an exhibition of eight works by Banksy on-location from different parts of England, including several from Bristol, where he grew up. The program will include a hosted discussion of Banksy’s art, private property, and changing the world.

Embark on a serene and awe-inspiring journey to five extraordinary planets created by Niko Lang, aka “The King of Shaders”. From exploring rugged terrain to witnessing the raw power of an ocean planet, this chillout experience featured by VRChat in your homespace will let you marvel at the universe as you have never seen it before.Niko Lang, an IT consultant and visionary 3D artist, guides you through these breathtaking worlds that not only help shape our understanding of the universe, but also allow you to calm down after a long day in the Metaverse.

Embark on an immersive journey through the Africa VR Campus and Centre with our interactive Open VR Classroom experience. This session provides insights into how Virtual Reality is transforming education and creating new opportunities in Africa. Attendees will begin in a 360-degree video room to familiarize themselves with the Africa VR Campus, followed by an exploration of the immersive campus world through a captivating 360-degree photosphere. Experience the innovative “Metaverse Soko”, a pioneering Web3-based business concept designed to support the campus’ fundraising efforts. Participants will see first-hand how this platform empowers students to engage in Web3 commerce.

VenusSX shares virtual reality experiences that lead to changes in our awareness, our attitude and our engagement with Life. Immersive media creates a shift in perception of what is possible and allows us to connect more viscerally with powerful personal growth.

Join us on a sensational tingling quest to discover and unlock the five elements of humanity within a famous virtual world that celebrates the boundless potential of technology in art.

Breathe. Listen. Open all your eyes and ears… The elements of humanity are the gifts that are always here, in all dimensions, as the basic building blocks of joyous human experience. With courage and imagination, we seek to touch them and return to true alignment and balance in all our aspects.

Together we consider how to have a proper attitude and approach to deal with any life situation, so that we increase our measure of self-deservement and… along the way… gain the gift of Humour. 

World Design by Niko* Lang

Explore how creative communities leverage immersive technologies to shape a sustainable future for museums, cities and communities. Led by Paige Dansinger, this session explores innovative projects using XR and spatial computing to foster community empowerment and smart city solutions. Learn how the Better World Museum and other initiatives inspire change by using digital tools to create interactive and inclusive experiences. Discover the transformative power of creative collaboration for building more sustainable spaces and the role of immersive technology in this journey.

Typically experienced by astronauts when viewing the Earth from space, the “Overview Effect” is a profound moment that changes one’s perspective on our planet. Space philosopher and author Frank White, who coined the term, believes it should be a human right to understand humanity’s place in the universe.

In this session, participants can experience the Overview Effect for themselves in a stunning VR show. Following the presentation, join Frank White, VR visionary Tom Nickel, and award-winning VR artist ShuShu for a discussion on how VR can play a key role in changing the world for the better.

Experience Climate Data through a New Design Medium

Inspired by wagashi, the traditional Japanese art of confectionery art, DataWagashi transforms climate data into a tangible, sensory experience. By incorporating taste, smell, touch, and texture, it redefines how we engage with one of the greatest challenges of our time.

In this session, Tiange Wang, Senior Designer at IDEO and I-Yang Huang, Architectural Designer at CBT Architects explore DataWagashi sets that spotlight climate issues like glacier change and carbon footprints, dissect their algorithmic design process, and share insights into using sensory data perception to make complex information more accessible and emotionally engaging.

Presentation 1
Enemies : Interactive Workshop 

Presentation 2
Crystal Ship : Immersive Meditation

VenusSX is a somatic educator and coach providing pathways to freedom from social and cultural conditioning through educational events, intimate circles and workshops in the enchanted beauty and sensuality of Elysium, VR Tantric Meditation Space.

A tantric lifestyle cultivates awareness of our emotions, body, mind and spirit, leading to more health, more authenticity and greater emotional intelligence and resilience.

Blending a shamanic approach, we discover secrets within the seven Chakras that hold keys to our health. We look into the shadow to illuminate the Enemies of the Chakras – things that zap our life force energy.   

Gain awareness of how to combat your inner Enemy to stop energy loss. We learn how to build up our organic essential energy to rejuvenate our body.

During the second session, we slide onto the Crystal Ship where we breathe, submerge into a deep relaxation and fly… play with energy gain in this magical world of freedom. Immerse yourself in a live guided meditative space that transcends our physical limits, increases our energy and opens our hearts to connection and ecstasy.

World Design by VRium Creative Team

In this session, we’ll explore the transformative potential of Virtual Reality in mental health care through HEKA VR’s innovative software. Dr Farah Shiraz will present the unique features of the HEKA platform, which empowers people with schizophrenia who experience auditory hallucinations to create avatars based on their perceptions of the voices they hear. Dr Shiraz will share compelling stories of the software’s impact on users and discuss how advances in VR are shaping a future of safer, more personalised therapeutic experiences.

Join us for an insightful talk on neuro-aesthetics and its role in enhancing mental health through innovative technologies. Neuro-aesthetics explores the relationship between art, beauty and brain function, revealing how aesthetic experiences can impact our emotions and cognitive processes. This talk will explore how virtual reality (VR) and augmented reality (AR) serve as powerful therapeutic tools, creating immersive environments that facilitate emotional expression and healing.

 We’ll discuss how these technologies can transport individuals into engaging artistic landscapes, foster mindfulness and reduce anxiety. By integrating neuro-aesthetic principles with VR and AR, therapists can offer tailored experiences that promote mental wellbeing, allowing for deeper self-exploration and personal growth. Discover the future of mental health treatment at the intersection of art and technology!

The landscape of medical training is transforming rapidly. Traditional methods, often tied to travel and hotel stays, have shifted dramatically, with video conferencing taking center stage during the pandemic. But what comes next? Could immersive training in the Metaverse redefine how healthcare professionals learn and grow?

Join us for a journey into the future where two visionary pioneers in XR-based medical education share their groundbreaking insights.

Get ready to dive into an epic quiz showdown with fellow Immersive X adventurers! Join mixed international teams as we battle through 5 mind-bending metaverse categories. One team will emerge victorious, but everyone’s a winner when it comes to making new friends! Let the games begin!

Step into a winter wonderland to end all parties and get ready for the grand finale of IMMERSIVE X 2024 in a magical, snow-covered world filled with Christmas trees, snowmen, and steaming virtual mulled wine! Set against the cozy charm of a virtual Christmas market, this is more than just a party—it’s a celebration of creativity, community, and, of course, bratwursts!

Whether you’re fine, coarse, or spiced with VR magic, Bratwurst Wonderland is the place to connect, laugh, and close out IMMERSIVE X 2024 in style.

Don’t miss the last and most festive VR event of this year’s IMMERSIVE X!

Celebrate the new trajectory of immersive parties in virtual reality! Come let loose, dance and de-stress together in VIOLET, a powerful space that inspires connection and networking, empowering us to imagine new possibilities in our realities. 

A combination of art and digital technology, VIOLET is a sensual Club like no other in VRChat with three rooms, chill space, dance bridge, audio-linked skybox and dance floor with pumping bass, strip pole and psychedelic shaders by Niko*.

Get pumped and primed for the conference with Live DJ sets to get you moving.

The Hypnotic Missile of Love is primed to be activated and released. Be seduced into an audio-visual shader experience that awakens your crown chakra, the Dream. 

Enter PlayRoomSX – the new digital community playground where we share respect, positivity and freedom of self-expression.

World Design by VRium Creative Team

Gain practical insights from our journey into the Metaverse.

The Metaverse is neither utopia nor dystopia. It is here. Bayerische Landesbank has been gaining experience with Enterprise Metaverse platforms since last year and is bringing one of its classes from the tried-and-tested Risk Academy into virtual reality in 2024. Fully immersive with VR headsets, remote participants experience a new quality of content focus and team spirit.

In VR 4x more focused than in e-learning? 3.75x more emotionally connected in VR training than in classroom training? We want to check these promises. Experience the class „Country Rating“ of our BayernLB VR Risk Academy.

For the introduction of it’s new longhaul product Allegris, Lufthansa German Airlines is applying various extended reality use cases for marketing and training purposes. Dr. Bjoern Becker, Head of the program, provides insights on those use cases and the value driven approach Lufthansa used to identify opportunities of this new technology.

A real community that has been living in the Metaverse for 5 years. The VR family has almost 10,000 members and uses various platforms to meet regularly in the Metaverse. The family evening in the VR world Stonehenge on RAUM offers the opportunity to experience a community event live. Stonehenge was already part of the Metaverse exhibition at the Deutsche Museum in Nuremberg. Exciting connections to the world of work and the Metaverse can also be made. An interesting exchange of experiences is guaranteed – an ideal opportunity to experience the enthusiasm for the Metaverse and the VR Family Community first hand.

WWK Versicherungen already uses Enterprise Metaverse systems for various use cases in the company. As part of this session, the WWK Employer Branding Space will be presented in RAUM to show how innovative the insurance industry can be. Insurers are often seen as old-fashioned, but it is clear that an insurance company is also a tech company. WWK has existed for 140 years and is a pioneer in many areas. This example shows how the Metaverse is already changing the world of work today and the exciting prospects for tomorrow – join us on a journey into the digital future.

Do you believe the future of communication and collaboration is bound to 2D flat screens? Think again. Step into the future with Microsoft Mesh, now seamlessly integrated with Microsoft Teams. This session will explore how Mesh’s immersive 3D environments and advanced interactive tools are transforming remote and hybrid work experiences. We’ll cover the value of immersive collaboration, walk through upcoming features and the product roadmap, and discuss best practices for adopting this cutting-edge technology in your organization. Join me to experience how Microsoft Mesh is not just reshaping enterprise collaboration but also inspiring innovative connections and driving the next evolution of the digital workspace.

Connecting and communicating with customers, training employees and working together. These are some of the areas where the Metaverse has significant potential for large financial institutions, but there are hurdles to overcome first. This session explores the journey of introducing this technology to Commerzbank AG and takes the audience on a deep dive into this HR project. Join the discussion on lessons learned and what the future may hold.

Immersive technologies and AI open up new opportunities for companies such as STMicroelectronics to develop their talent and leadership teams. AI-powered soft skills training in VR complements theoretical learning in the classroom or on e-learning platforms with highly scalable and customizable simulations in which newly acquired skills can be applied in realistic scenarios. Learners can benefit from individual learning paths, immediate feedback and repeatability – all in a psychologically safe environment.

Join this session to explore real-world examples of how immersive learning is transforming professional development and taking it to the next level.

VRChat isn’t just an app—it’s a universe brimming with creativity, chaos, and connection. Home to one of the largest communities in the Metaverse, VRChat lets users bring their wildest imaginations to life with custom 3D avatars and fantastical virtual worlds. Every day, new spaces spring up, turning VRChat into an ever-expanding playground of discovery and adventure.

Join Klaus Lemm, a seasoned explorer of this digital frontier, on an unforgettable tour through the weird, wild, and wonderful worlds of VRChat. From gravity-defying landscapes to jaw-dropping creative spaces, this session dives deep into the heart of Social VR, showcasing what’s possible when imagination meets technology.

Ready to hop into the madness? Don’t miss this journey through the Metaverse’s most vibrant neighborhoods!

The cosmic horror narrative game Broken Spectre set out to redefine immersion in VR gaming. Using natural hand movements, the game eliminates abstraction and places you directly in the body of the protagonist, Casey Brewer, as you climb Coldblood Mountain in search of answers to your father’s mysterious disappearance. Designed to be played in a single, thrilling session, Broken Spectre forces players to make irreversible choices, creating a story that only VR can tell.

Join the Executive Producers Evan Jones (Stitch Media), Michael Monello (Campfire) and Nick Braccia (Columbia University) in this roundtable discussion as they break down the design decisions behind this groundbreaking title, which has won multiple awards, including “Best VR Experience” at the XR Awards, “Best in Play” at GDC 2024, and “Reboot Develop Blue Special Selection Award 2024.

Join Ferryman Collective for a 60-minute journey into the world of Gumball Dreams, an award-winning live theater production in virtual reality. Witness a short demo of the show, where immersive storytelling and interactive elements bring the narrative to life. Following the performance, enjoy an exclusive behind-the-scenes tour that reveals the innovative techniques and technology that make our VR theatre possible. Discover how such a unique experience is created and operated and engage with the producers in a Q&A session. Don’t miss this opportunity to explore the future of live theater in VR!

In this conversation, Melanie Eilert, expert for inclusive gaming experiences, and Casey Kreer, consultant for digital accessibility, discuss the design of accessible virtual worlds. With their combined expertise, they address how virtual reality (VR) can be made more accessible for people with different disabilities. Melanie Eilert contributes her experience as a person with limited mobility, while Casey Kreer, who lives with a visual impairment herself, contributes her technical expertise in the field of digital accessibility and assistive technologies. Together, they shed light on how VR environments can be designed to be usable by all users – regardless of their physical abilities.

In a book, the author tells a story. If it’s a thriller about a serial killer, we learn about the victim’s suffering through the narrator. In VR, the viewers can become victims themselves. Rowohlt Verlag added an XR experience to the bestseller “Hast du Zeit” by Andreas Winkelmann, creating a terrifying closeness to the killer.

In this session, you will experience how a traditional book publisher uses XR to innovate novel marketing. Andrea Luck (Rowohlt), Director Tim B. Frank (VRtualX) and Executive Producer Marcus Meier (vm-people) will provide insights into this groundbreaking project.