Castle of KYSS Creating A Safe Space For Romance Fans

Wed November 12, 2025 05:00 pm CET

While overall book readership is declining, romance remains one of the few booming genres. However, many fans feel increasingly alienated in today’s toxic social media climate. That’s why the renowned German publisher Rowohlt launched Castle of KYSS for its romance label, KYSS – a unique safe space for romance lovers. In partnership with vm-people and Spatial Networks (storytelling and production) and Cause + Christi (world-building), the project brings an immersive sanctuary fort he community to life. This session combines a guided tour of the magic castle full of surprises with an exclusive, behind-the-scenes fireside chat with the creative minds who made it possible. 

Format

Panel + Experience

App

VRChat

Location

Castle of KYSS

Duration

45 min

Presenter

Stephanie Bagehorn
Brand Manager at vm-people

As a brand manager at vm-people GmbH, Stephanie advises brand leaders on immersive brand building. After her training as a marketing communications specialist and subsequent studies in business communications, she always focuses on the question of “How?”. How do companies communicate with their target audience? How do customers become enthusiastic fans? How does a brand become an experience?

Andrea Luck
Head of Marketing at Rowohlt Publishing House
© Asja Caspari

As head of marketing at Rowohlt Verlag, she has carried the strategic, operational, and content-related responsibility for all marketing and communication activities since early 2020. Before that, she held the same position at HarperCollins and Carlsen Verlag. 

Prior to entering the publishing world, she worked in advertising agencies for many years, including Springer & Jacoby, Scholz & Friends, and from 2007 to 2009 in Kyiv at Leo Burnett. 

Austin Caine (Cause)
Co-Founder of Cause + Christi

Cause + Christi is a leading immersive XR production company specializing in mobile-optimized 3D environments and interactive experiences suited for live large multi-user virtual reality events. Since our inception we have been instrumental in the creation and execution of numerous high profile “Metaverse” projects. Our company has facilitated virtual festivals, live entertainment, red carpet premieres, digital twinning, platform development, game design, corporate retreats, education, award ceremonies, theatrical productions, holographic projections, and so much more. We understand good production, and we deliver it. 

Christi Fenison
Co-Founder of Cause + Christi

Cause + Christi is a leading immersive XR production company specializing in mobile-optimized 3D environments and interactive experiences suited for live large multi-user virtual reality events. Since our inception we have been instrumental in the creation and execution of numerous high profile “Metaverse” projects. Our company has facilitated virtual festivals, live entertainment, red carpet premieres, digital twinning, platform development, game design, corporate retreats, education, award ceremonies, theatrical productions, holographic projections, and so much more. We understand good production, and we deliver it. 

Cody Fenison
Game Developer

In partnership with Cause + Christi, Cody Fenison aka Zandercode is a professional media creator specializing in immersive world building, sound design, video editing, and narrative development.

Andy Fidel
Founder and Creative Lead at Spatial Networks

Andy Fidel creates digital events for remote teams and global networks.

With over 15 years of experience in social engagement and 9 years in immersive tech, Andy Fidel has built strong partnerships with teams worldwide. Renowned for her expertise in emerging tech, Andy drives innovation in remote workspaces, creator programs, and hybrid events. In 2016, she introduced the term “Spatial Networking” to highlight the impact of immersive reality on digital communication and collaboration.
“Social media shares information; spatial networks create shared experiences. In these moments, we build memories and foster community.” — Andy Fidel

Moderator

Christopher Morrison
writer director

Christopher is a writer-director, and educator redefining storytelling across VR, games, film, and immersive works. His award-winning work spans 200+ projects, including Cannes-selected The Werewolf Experience and AAA games. He pioneers accessibility and innovation in digital media.

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